Tag: Google

Keyword Quality Score in Google Ads

Quality Score is one of the most important metrics in your Google Ads campaign. Once your campaign goes live and users start...

Expert Mode vs Smart Mode

One thing you should immediately do after creating a new Google Ads account is switch it into Expert mode. All new accounts...

Make Google Analytics your Google Ads’ best friend

"Forewarned is forearmed" Once you start running ads—any ads—you quickly realize that tracking their performance is the...

Google My Business Common Questions Post Graphic

Google My Business: Common Questions, Answered

Google My Business is a free tool for local businesses to manage their presence on popular Google products like Search and...

Is it time to hire a Google Ads specialist?

As a business owner, I often come across tasks or whole projects that I need to get done but am not capable of doing myself....

RIP Google Plus (2011 — 2019)

Google has retired the consumer side of its social network Google+ (Google Plus) as of today, April 2. The news of the imminent...

Google Ads Account Suspensions and How to Avoid Them

Google is still king With how ubiquitous Google has become in our daily lives, its business-side and enterprise products are even...

Google Ads Certification: Why Earn It?

If you are a marketing professional, you have dealt with advertising in general, and most likely advertising on Google...