Category: Blog

Small Business Owner's Guide to Google Ads: The 2020 Edition

So you're thinking about running online adverts on Google Ads? Strap in, we're going for a ride! The main attraction of...

Marketing on Telegram: The Basics

POST LAST UPDATED: May 14, 2020 ORIGINALLY PUBLISHED: May 15, 2019 Let's take a moment to talk about Telegram, an instant...

Marketing After COVID-19: How the Pandemic is Changing Small Business Marketing (and What to Do About It)

The COVID-19 pandemic is making the world change. So rapidly, in fact, that all of us are forced to adapt at an incredible...

Communicating in Times of a Crisis

We're all flooded with all sorts of communications from all businesses right now. The stream has been coming in steady, and a...

TPL Social Media Privacy: Feb 3, 2020 [Photos]

On February 3, 2020, I visited the Northern District branch of the Toronto Public Library to discuss privacy settings, friend...

Who's Watching You? ๐Ÿ•ต๏ธ

Today, January 28, is a global Data Privacy Day. The perfect opportunity to reflect on the recent news and the role marketing...

A Year in Review: 2019 at SMM Headquarters

2019 was a fantastic year for SMM Headquarters and for me as its founder. We got to launch many projects, drive numerous...

Social Media Privacy Workshop โ€” Toronto, February 3, 2020

On February 3, 2020, I will be at the Toronto Public Library, the Northern District branch, delivering my first educational...

Facebook Announces Facebook News

In today's top story, Facebook announced a test rollout of the new feature called Facebook News. Conceived as the dedicated...

Facebook for Small Business: A 2019 Starter Guide

I remember the time when Facebook was not a thing small businesses worried about. At all. One day I was working at my travel...