Our Blog

Social Media Privacy Workshop — Toronto, February 3, 2020

On February 3, 2020, I will be at the Toronto Public Library, the Northern District branch, delivering my first educational...

Facebook Announces Facebook News

In today's top story, Facebook announced a test rollout of the new feature called Facebook News. Conceived as the dedicated...

Facebook for Small Business: A 2019 Starter Guide

I remember the time when Facebook was not a thing small businesses worried about. At all. One day I was working at my travel...

Foursquare for Business: A Full Guide for 2019

UPDATED: July 8, 2019. You may have heard about Foursquare. If you have not, as a small business owner, you very much should!...

Marketing on Telegram: The Basics

Let's take a moment to talk about Telegram, an instant messaging app that you may not know about just yet. Why? Marketing on...

Upcoming Facebook Ad Metric Removals

Starting tomorrow, April 30, Facebook will begin the removal of several ad metrics that may have been key to your campaigns. The...

RIP Google Plus (2011 — 2019)

Google has retired the consumer side of its social network Google+ (Google Plus) as of today, April 2. The news of the imminent...

Google Ads Account Suspensions and How to Avoid Them

Google is still king With how ubiquitous Google has become in our daily lives, its business-side and enterprise products are even...

Google Ads Certification: Why Earn It?

If you are a marketing professional, you have dealt with advertising in general, and most likely advertising on Google...

SMM Headquarters business card

Looking Back at the Year 2018 in the Headquarters

Yet another year — the second year of SMM Headquarters being in business! —is drawing to a close. So now is the perfect time...