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Communicating in Times of a Crisis

We're all flooded with all sorts of communications from all businesses right now. The stream has been coming in steady, and a...

You Must Be New Here: What to Tweet as Your First Tweet

A note before we start: I wrote this post with small business owners who might be just starting out with Twitter in mind. The...

TPL Social Media Privacy: Feb 3, 2020 [Photos]

On February 3, 2020, I visited the Northern District branch of the Toronto Public Library to discuss privacy settings, friend...

Who's Watching You? 🕵️

Today, January 28, is a global Data Privacy Day. The perfect opportunity to reflect on the recent news and the role marketing...

A Year in Review: 2019 at SMM Headquarters

2019 was a fantastic year for SMM Headquarters and for me as its founder. We got to launch many projects, drive numerous...

Social Media Privacy Workshop — Toronto, February 3, 2020

On February 3, 2020, I will be at the Toronto Public Library, the Northern District branch, delivering my first educational...

Facebook Announces Facebook News

In today's top story, Facebook announced a test rollout of the new feature called Facebook News. Conceived as the dedicated...

Facebook for Small Business: A 2019 Starter Guide

I remember the time when Facebook was not a thing small businesses worried about. At all. One day I was working at my travel...

Foursquare for Business: A Full Guide for 2019

UPDATED: July 8, 2019. You may have heard about Foursquare. If you have not, as a small business owner, you very much should!...

Marketing on Telegram: The Basics

Let's take a moment to talk about Telegram, an instant messaging app that you may not know about just yet. Why? Marketing on...