Google Ads Archives — SMM Headquarters

Keyword Quality Score in Google Ads

Quality Score is one of the most important metrics in your Google Ads campaign. Once your campaign goes live and users start...

One thing you should immediately do after creating a new Google Ads account is switch it into Expert mode. All new accounts...

"Forewarned is forearmed" Once you start running ads—any ads—you quickly realize that tracking their performance is the...

Negative keyword lists are just one way to organize your Google Ads keywords. Often, they only apply to a specific campaign so...

Once you make the decision to hire a Google Ads consultant, the next item on the agenda is finding the right person for the...

Negative keywords are your best friend in reducing irrelevant clicks and controlling the budget of your campaign. You can add...

As a business owner, I often come across tasks or whole projects that I need to get done but am not capable of doing myself....

So you're thinking about running online adverts on Google Ads? Strap in, we're going for a ride! The main attraction of...

Google is still king With how ubiquitous Google has become in our daily lives, its business-side and enterprise products are even...

If you are a marketing professional, you have dealt with advertising in general, and most likely advertising on Google...